If you are in advertising, you should know better than to send out and post 100 copies of a resume that sucks. If you are an art director or designer, you REALLY have no excuse. Even though most creatives have caught on to the necessity of creating a URL resume/portfolio, many have not done so, and are still sending WD resumes in TIMES NEW ROMAN. They leave out the clients they have worked on. They include awards they won in 1985. It’s a bad scene.

Just as important as your portfolio book is the unique concept behind your resume – you. You must make your resume stand out and be aesthetically pleasing and practical. Not overblown – too many bells and whistles are distracting, and lead many hiring managers to overlook a resume that’s just too much work. Simplicity, utility and beauty are key ingredients. Try new layouts, enable hyperlinks, add logos and an interesting (but readable) font. For more tips on recreating a fabulous resume, click here.

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